How to Be the Best Real Estate Agent of All Time

Becoming a real estate agent is a great career. This profession allows you the freedom to work as hard as you want to create results. However, real estate is a competitive market. Anything you can do to rise above your competitors will mean you get more buyers and sellers as clients.

Are you looking for ways to increase sales and make you more in demand? Here is how to be the best real estate agent in your area.

Know your real estate market

To be successful as a realtor, you need to understand all the pieces of your puzzle. This includes:

  • Different neighbourhoods
  • Market trends
  • The proximity of schools, parks and other amenities
  • Lending rates
  • Price points

This is just a start. You need to be able to answer all the questions your clients ask before they know what to ask. Taking in this information is like homework, but you need to know it. It is also vital to keep up on it as the market always changes.

Build a real estate team

While one horse can pull a heavy load, two horses pull three times the weight. Having a team around you gives you an edge that other agents won’t have. Your team will include relevant contacts like inspectors, loan officers, attorneys, alternative lenders, appraisers, movers and decorators.

These people help you in your business. By recommending them to your clients when they need it, these professionals will send business your way in return.

Get some real estate coaching

Getting your real estate license is just the beginning of your learning, and if you want to excel in this business, you need as much training as possible. There are great real estate schools where you learn vital tips and tricks to up your game, including:

  • Lead generation
  • Self-marketing
  • Sales skills
  • Prospecting
  • System building
  • Personal and professional growth

These places of learning are specific to your trade, and they want you to succeed. You can attend real estate coaching programs, have one-on-one mentoring and even watch videos and podcasts to get training. This targeted coaching is a game changer for real estate agents and will produce results in your business.

Have an robust online presence

Real estate is a people-to-people business, but in this modern tech world, we can shop for property information online. You need to be the one they find in their realtor searches.

Start with a great website that is dynamic with pictures and video, great articles, and lots of market info. Next, you need to utilize social media. The top platforms like Twitter, Instagram, LinkedIn and Facebook, for starters. Be active and often post to be part of the conversation. You can also make videos on YouTube and TikTok to be more relevant and attract a following, so you are the go-to realtor in your area.

Keep in touch with real estate clients

You will work hard to get new clients, but once you have them, you want to keep them for life. This means maintaining a relationship with them.

Once you sell them a home and they are moved in, send a small thank you gift. It doesn’t have to be much; it’s just to let them know how much you appreciate their business. On the holidays, mail them a card to keep your name in their minds.

While they may not be in the market for another home, they have extended family and friends that could be looking. This lets them know you are still in business and reminds them of the great service and results you provided.

Make yourself available for real estate clients

Always be available for your clients. You have to work around their schedule, and they need your undivided attention when they ask for it. Keep your phone on you at all times and ensure it is charged up when away from power. You do need to balance personal time with work but make sure to answer messages as soon as you are available again.

Ask your clients how best to communicate with them. Some people like to talk on the phone, while others prefer texting. If they want to converse through email, then stick with that. Personalize your service to how they like to interact and reach their comfort level.

Understand real estate trends

The real estate game is fast-paced and always on. You could be doing everything from early morning deals to late night showings, and it takes energy and stamina.

Keep yourself in great shape so you can handle the pace and keep from getting exhausted. If you can’t keep up, there will be another agent who can, so make sure you are getting lots of sleep and eating well. Exercise is also vital. All this will help you focus and elevate your mental and physical health.

Being the best real estate agent takes hard work. Use these methods to put yourself at the top and over-provide in all areas. You will gain financial success, and clients and colleagues will respect you.